Fia is a food entrepreneur at Food In Action with a passion for sustainable and responsible gastronomy. She is a food ambassador for the city of Östersund and the county Jämtland, and a popular host of Sweden’s largest food show Meny on national radio. Her love for her region’s culture, cuisine and producers is perhaps best manifested in her most recent business – Jazzköket – run together with business partner Kristoffer Andersson.
1. Excited to be a speaker at TEDx?
Definitely excited. A bit over four years ago I had the fortune to get one of the first TEDx-licenses in Sweden to arrange a conference. Unfortunately someone close to me got really sick and I couldn’t pursue it. Therefor I’m so happy to be invited to Östersund’s first TEDx. Thank’s all involved for giving me the opportunity. Östersund and Jämtland rock’s like never before – luv it!
2. What would you take with you from the past into the future?
Simple, it would be the ability to collaborate in order to build a strong local community. There is much truth in the phrase; ”It takes a village to raise a child.” If we want to change the world, we have to start locally.
3. How can people today make positive change?
If every person truly took responsibility for their actions, and for their non-actions our future would be super bright.
4. What is your greatest asset?
My courage, my imagination, my energy … and perhaps my big mouth.
5. What are the most important components for a sustainable business?
Trust, courage and imagination – in that order.
6. What makes you get up in the morning?
The idea that I’m free to be the change I want to see in the world, I borrowed that idea from Mahatma Gandhi.